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Senin, 12 April 2010

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After purchasing this product, Amazon will e-mail you an Access Code and redemption instructions for this online content. In some cases, you may also require a course code from your Instructor. Please consult the e-mail for additional details on redeeming your code and accessing the online content

Sales Rank: #1852534 in eBooks
Published on: 2013-12-16
Released on: 2015-05-05
Format: Kindle eBook

About the Author
Paige Baltzan teaches in the Department of Information Technology and Electronic Commerce at the Daniels College of Business at the University of Denver. She holds a B.S.B.A. specializing in Accounting/MIS from Bowling Green State University and an M.B.A. specializing in MIS from the University of Denver. Paige also teaches online at Strayer University. She is the co-author of several books, including Business Driven Technology, Essentials of Business Driven Information Systems, I-Series, and a contributor to Management Information Systems for the Information Age. Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States, as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.

Most helpful customer reviews

0 of 0 people found the following review helpful.
MIS stands for MISleading
By J. Reem
Unimpressive. I had to use this for a class, or I wouldn't have spent the money.

The exterior looks like a magazine or journal, making the casual observer think that the content is similarly up-to-date. For example, the chapter on data spends a couple pages vaguely describing the benefits a business may derive from relational database technology, such as scalability and performance, and gives an example of a website that received, on average, 7 million hits per day in its first year of operation. Admittedly, this is a business-oriented text, so my expectations for technical details were already low. But there was no similar discussion, not even a paragraph, of non-relational database technology, which is by no means new, but is used on sites doing more traffic per hour as the listed example got in a day. Facebook, SalesForce.com, eBay, Google, etc. -- why not spend a page talking about the information technology they find vital. Worse, the listed source for this information was the homepage of a news & commentary website, and a search on that site turned up nothing related to the claims made in the text.

Another frustration is that the author's unjustified biases sit alongside actual information with no clear distinction. The discussion of the systems development lifecycle explains the waterfall methodology in depth, closing with "[it] no longer serves as an adequate systems development methodology in most cases" and touts agile methodology as an alternative. But then the text sweeps through RAD, XP, RUP, and scrum with no case studies or examples showing actual improvement, and fails entirely to mention problems that organizations have had either during the transition to agile methods or after some time using them. Clearly this is not an objective presentation, but will the business-oriented students who go on to become MIS managers realize this without having had the chance to experience the pitfalls and triumphs of both sorts of methodologies on their own? It would be great if the textbook for a information technology management course could spare them from having to learn by experience, but this will not be that textbook.

In short, plenty of good information is available in this text, but for a balanced perspective, seek elsewhere.

0 of 0 people found the following review helpful.
This book was a tedious read because every chapter is only 20-25 pages long
By Arielle A. Heath
I got an A in the class that required this textbook, but only because I seriously went the extra mile in my studying. This book was a tedious read because every chapter is only 20-25 pages long, but every chapter also introduced 50-80 vocab words. By the end of the book, it had introduced about 700+ vocab words, some of them so briefly that they were explained with one sentence and then never again mentioned. The other issue is that there aren't any vocab lists at the end of the chapter so you have to carefully go through each page if you're trying to make a vocab list to review with. There were also many vocab terms in the book that didn't have a definition in the glossary and several typos throughout the book. I also used McGH connect with this book and that was also tedious. 100-120 review problems for each chapter and this still didn't seem to help you learn the terminology because there was so much vocab that most of the terms were still only reviewed with one question.

1 of 1 people found the following review helpful.
Nice book, crammed with useful information
By Dr. Jeanann S. Boyce
Nice book, crammed with useful information, but too expensive for a paperback for which I blame the publisher. I needed it for a class.

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Jumat, 09 April 2010

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The SOHO Solution: 21 Selling Strategies For Growing Your Small Business�is the success manual that home based businesses, small business owners and home office entrepreneurs have been looking for. This is an easy-to-read, highly practical book, where in 21 weekly lessons, you'll learn sales and marketing strategies and techniques to help you stop struggling and start selling!�

The strategies introduced in weeks 1 through 6 cover customer fundamentals. These strategies teach you how to save time and money by better understanding your customers and finding more effective ways of reaching them. Weeks 7 through 11 address the second area, product fundamentals. These strategies deal with the importance of branding yourself and your business. The third area, presentation fundamentals, is covered in weeks 12 through 16. These strategies teach you how to convert more leads into sales. Weeks 17 through 21 focus on the fourth area, relationship fundamentals. These strategies demonstrate how your relationship with yourself and others greatly impacts your sales.�By applying the twenty-one weekly strategies in this book, you'll soon begin attracting your ideal target customer, differentiating yourself in the marketplace and converting more leads into sales!
In addition, the foreword was written by Don Hutson, co-author of The One Minute Entrepreneur and The One Minute Manager. The SOHO Solution has also been endorsed by business and sales experts Jim Cathcart, Dr. Peter Legge and Dr. Tony Alessandra.

Sales Rank: #5945764 in Books
Published on: 2011-05-03
Binding: Hardcover
176 pages

Review
The SOHO Solution is a small book with a BIG payoff. This is an easy-to-read, highly practical book, where in 21 short weekly lessons, you can transform your sales from good to great. --Dr. Tony Alessandra, author of The Platinum Rule for Sales Mastery and Collaborative Selling.

They say, nothing happens until someone sells something. If you're looking to increase your income and happiness as a successful small business owner or sales professional, this book is a must read. --Dr. Peter Legge, chairman, CEO, publisher, Canada Wide Media Limited and author of Make Your Life a Masterpiece.

The SOHO Solution is the success manual that small business owners and sales professionals have been looking for. I've read scores of books on success in sales and this is one of the most practical and effective ones I've ever seen.
--Jim Cathcart, author of Relationship Selling and The Acorn Principle.

They say, nothing happens until someone sells something. If you're looking to increase your income and happiness as a successful small business owner or sales professional, this book is a must read. --Dr. Peter Legge, chairman, CEO, publisher, Canada Wide Media Limited and author of Make Your Life a Masterpiece.

The SOHO Solution is the success manual that small business owners and sales professionals have been looking for. I've read scores of books on success in sales and this is one of the most practical and effective ones I've ever seen. --Jim Cathcart, author of Relationship Selling and The Acorn Principle.

From the Author
I'm writing this book because as a fellow SOHO (small office home office) entrepreneur, it's exactly the book I needed when I started my business more than ten years ago. I'm writing this book for you.

From the Inside Flap
This book is structured to walk you through the strategies in a certain order, because the sequence has proven to work for me and countless SOHO entrepreneurs around the world. It's my hope that by applying the twenty-one weekly strategies in this book, you'll soon begin attracting your ideal target customer, differentiating yourself in the marketplace and converting more leads into sales.

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2 of 2 people found the following review helpful.
A True Education
By Gary Joseph Leblanc
Being a small business owner of 20 years, I was truly impressed with how much I learned throughout every chapter of this book.
Tom Abbott takes you through 21 steps to improved your business, sales and yourself in such a smooth conversational tone that it makes this book a pleasure to read.

1 of 1 people found the following review helpful.
An excellent personal coach for salespeople
By Alison Lester
I spent quite a few years using the Beyond Selling Value approach (book by Mark Shonka and Dan Kosch) to help salespeople improve their approach and avoid the "vendor trap". So I couldn't help comparing The SOHO Solution to this book while I read it.

I definitely prefer The SOHO Solution.

First, Tom Abbott doesn't pad the book. Salespeople are busy, and it always felt to me that Shonka and Kosch overwrote their book. Abbott's book says what's necessary, and doesn't waste your time.

Abbott also writes in an extremely engaging way, including good stories about his own trials and errors and successes during his decade-long development of his sales coaching business. He's not spouting theory. He's explaining practice, and he does so in a very open, friendly manner. And with his book he's actually coaching you, as each chapter ends with a task for the week (all of which are very doable, not at all intimidating, and inclined to make you feel "How can I have waited so long to do this?". It's not a book to read in one sitting, but rather a companion for your own personal 21-week course.

The two books have somewhat different target readers, and this has to be taken into account. BSV is designed for people who already have sales strategies but are finding them unproductive. SOHO is designed to help people grow their small business. As such, SOHO spends a lot of time making sure that small business owners understand the questions they need to be asking themselves about their own business, about their niche, about the industries that will be their best target markets, and about how they can differentiate themselves from their competition. BSV really focuses on the questions salespeople need to ask in order to understand their prospects. They place a great amount of emphasis on pre-meeting research into the prospective client, and offer detailed advice on the dozens and dozens of things to consider in an effort to sell to a key decision-maker. Abbott briefly mentions the need to do research on a prospect, while BSV goes into extreme detail. What Abbott does is take a more emotional approach, talking about how the sales process feels to the prospect, and how to make sure that what is happening fits both the values and the businesses of the buyer and the seller.

Both books offer help with scripting calls and helpful language for developing a partnership. What I like about Abbott's approach is that he trusts you to think for yourself. This is what his tasks are all about. It's not spoon-feeding at all, but rather offering the opportunity to think it through and come up with your own way to represent your business. He's a coach as well as a salesman, after all.

BSV talks about the business fit and the solution fit. SOHO talks about how to sell the benefits of your product or service rather than just the features, since people buy benefits. It's great that Abbott spends a good deal of time (but, as I said, not too much) on this important concept, since salespeople everywhere are still going on sales calls and basically saying "Here are our super products and all the things they have and do. They're really cool. Don't you want to buy them?" Since you can't get someone to buy a benefit unless you can make sure it's a benefit that fits their business, then it's clear that asking questions is key. Abbott suggests that asking questions during the first call and the first meeting will be the way to start the relationship off. He also suggests developing a self-assessment document that prospects can fill out. He talks about the difference between relational selling and transactional selling in a helpful way too. (BSV wants you to do massive amounts of research before the call to the decision-maker. Which does make sense too.)

Because SOHO is focused on small businesses, Abbott knows there can be challenges in terms of process and organization. This is one of the ways this book really stands out. Abbott spends a whole chapter on helping small business owners think through the best way to organize their prospecting information and progress. Remarkably, he also spends a chapter on communication and adapting your style to the buyer. The thinking he employs is similar to DISC, and his concise description of how to communicate with different types will no doubt help a lot of people. There's also emphasis near the end of the book on soliciting and using feedback in order to continue improving. How many busy business owners forget the importance of this?

The one area that Abbot doesn't spend much time on, and where BSV goes into great detail, is ways to get around gatekeepers. Shonka and Kosch seem to be targeting large companies who sell to large companies, but the advice applies to small business as well (we want to sell to big companies too!). Gatekeepers are everywhere in the marketplace, and can make it really difficult to get meetings with key decision-makers.

I still give The SOHO Solution an unreserved five stars, though. It's such an enjoyable read, and there's no doubt in my mind that following the weekly tasks will lead to a much more flourishing business for any reader.

0 of 0 people found the following review helpful.
Action plan for sales success!
By Nishant Kasibhatla
This is a fantastic book on growing small businesses! The 21 Selling Strategies in the book pretty much nail all the things I need to do to grow my business. What I particularly liked is the layout of the content into a weekly action plan. The action plan takes the pressure off and helps me to zero-in on one aspect of my business at one time. I am very impressed by the content in the book - from discovering your niche to qualifying prospects, from discovering ways to reach customers to studying the competitors, from sales scripts to closing techniques! Each week's strategy is packed with powerful techniques and ends with specific action plan. This is a great book and written in simple language! If you own a business and want to take it to the next level, you will find this book VERY useful.

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Jumat, 02 April 2010

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Sales Rank: #8118509 in Books
Published on: 1987-03
Original language: English
Binding: Hardcover
456 pages

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Selasa, 30 Maret 2010

[V832.Ebook] Download Fast and Effective Embedded Systems Design, Second Edition: Applying the ARM mbed, by Rob Toulson, Tim Wilmshurst

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Fast and Effective Embedded Systems Design is a fast-moving introduction to embedded systems design, applying the innovative ARM mbed and its web-based development environment. Each chapter introduces a major topic in embedded systems, and proceeds as a series of practical experiments, adopting a "learning through doing" strategy. Minimal background knowledge is needed to start. C/C++ programming is applied, with a step-by-step approach which allows you to get coding quickly. Once the basics are covered, the book progresses to some "hot" embedded issues - intelligent instrumentation, wireless and networked systems, digital audio and digital signal processing. In this new edition all examples and peripheral devices are updated to use the most recent libraries and peripheral devices, with increased technical depth, and introduction of the "mbed enabled" concept.

Written by two experts in the field, this book reflects on the experimental results, develops and matches theory to practice, evaluates the strengths and weaknesses of the technology and techniques introduced, and considers applications in a wider context.

New Chapters on:

Bluetooth and ZigBee communication
Internet communication and control, setting the scene for the ‘Internet of Things’
Digital Audio, with high-fidelity applications and use of the I2S bus
Power supply, and very low power applications
The development process of moving from prototyping to small-scale or mass manufacture, with a commercial case study.

Updates all examples and peripheral devices to use the most recent libraries and peripheral products
Includes examples with touch screen displays and includes high definition audio input/output with the I2S interface
Covers the development process of moving from prototyping to small-scale or mass manufacture with commercial case studies
Covers hot embedded issues such as intelligent instrumentation, networked systems, closed loop control, and digital signal processing

Sales Rank: #577654 in Books
Published on: 2016-10-31
Original language: English
Dimensions: 9.25" h x 1.03" w x 7.52" l, 2.18 pounds
Binding: Paperback
510 pages

From the Back Cover

Fast and Effective Embedded Systems Design is a fast-moving introduction to embedded systems design, applying the innovative ARM mbed and its web-based development environment. Each chapter introduces a major topic in embedded systems, and proceeds as a series of practical experiments, adopting a "learning through doing" strategy. Minimal background knowledge is needed to start. C/C++ programming is applied, with a step-by-step approach which allows you to get coding quickly. Once the basics are covered, the book progresses to some "hot" embedded issues – intelligent instrumentation, wireless and networked systems, digital audio and digital signal processing. In this new edition all examples and peripheral devices are updated to use the most recent libraries and peripheral devices, with increased technical depth, and introduction of the "mbed enabled" concept.

New Chapters on:

Bluetooth and ZigBee communication

Internet communication and control, setting the scene for the ‘Internet of Things’

Digital Audio, with high-fidelity applications and use of the I2S bus

Power supply, and very low power applications

The development process of moving from prototyping to small-scale or mass manufacture, with a commercial case study.

About the Author
Rob Toulson is Professor of Creative Industries at the University of Westminster. He holds a PhD in the field of digital signal processing (awarded by Anglia Ruskin University in 2004) and a first degree in Mechanical Engineering from Loughborough University (1999). Rob has a number of year’s industrial experience in digital signal analysis, control systems design, rapid prototyping, and model based design, as well as commercial experience in sound engineering and music production. His main focus is now in developing collaborative research between the technical and creative industries.

Tim Wilmshurst is the author of Designing Embedded Systems with PIC Microcontrollers. He has been designing embedded systems since the early days of microcontrollers. For many years this was for Cambridge University, where he led a development team building original systems for research applications - for example in measurement of bullet speed, wind tunnel control, simulated earthquakes, or seeking a cure to snoring. Now he is Head of Electronic Systems at the University of Derby, where he aims to share his love of engineering design with his students.

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0 of 0 people found the following review helpful.
Light and easy reading for a professional software developer of 30+ years
By Willie W.
Light and easy reading for a professional software developer of 30+ years. I'd highly recommend getting the NXP LPC1768 and the associated mbed application board to follow along with the content. Pick up some SG90 micro-servos and some 28BYJ-48 steppers while you're at it - they're cheap and help make your experiments come alive.

0 of 0 people found the following review helpful.
Excellent book on getting started with the mbed
By GoCamping
Excellent book on getting started with the mbed. Lots of great examples along with the code to run it. I do have a lot of experience with programming and embedded systems. While the book does try to make learning about embedded systems easy, having some knowledge of programming and digital systems is helpful.

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Selasa, 23 Maret 2010

[Y923.Ebook] Download PDF How You See Me, How You Don't, by Ph.D., Cynthia M. Frisby

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Sales Rank: #2818706 in Books
Published on: 2015-03-17
Released on: 2015-03-17
Original language: English
Number of items: 1
Dimensions: 8.88" h x 1.06" w x 5.88" l, 1.37 pounds
Binding: Paperback
470 pages

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0 of 0 people found the following review helpful.
Five Stars
By BIRGIT WASSMUTH
Well done, Cindy!

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Sales Rank: #227573 in eBooks
Published on: 2015-08-29
Released on: 2015-08-29
Format: Kindle eBook

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2 of 2 people found the following review helpful.
A Treasure for Energy Healing!
By Deborah Lloyd
This book contains valuable information about energy healing, specifically the modality of Reiki. Angie Webster begins the book with sharing her own amazing, healing story through the use of Reiki. She continues by giving clear explanations of the what’s, where’s and how’s of energy. Although we experience energy in every moment of our lives, we are often unaware of its existence. Her comprehensive teaching includes practical exercises that are easy to learn, and use.

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2 of 2 people found the following review helpful.
This is one of the best books I have read on this subject
By cheryl shortridge
This is one of the best books I have read on this subject. Angie has a solid knowledge of Reiki, & Energy Healing in general. Her writing style is fun & easy to read, and anyone interested in this, whether just curious or a practitioner of many years, will certainly benefit from her knowledge. Wonderful book!

1 of 1 people found the following review helpful.
Five Stars
By ella kiger
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